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VMware's IPO: Converting Virtual Machines into Real Money

Published: August 16, 2007

by Timothy Prickett Morgan

The VMware server and workstation virtualization subsidiary of disk array maker EMC made a big splash on Wall Street this week as it went public. The company announced early Monday morning that it had priced its shares at $29 a pop, and EMC cashed in on the growing popularity of virtualization technologies as companies seek to increase the utilization and reduce the power consumption of their IT hardware.

VMware could have picked a better week to go public, with the stock markets around the globe bleeding off market capitalization as the sub-prime mortgage lending crisis is causing the major markets a bad case of the jitters. But as far as Wall Street is concerned, the addition of the excitement of VMware to the roster of publicly traded companies could not have come at a better time. The stock market needs some good news--that's for sure.

EMC announced back in February that it was selling off a 10 percent stake in its famous VMware subsidiary, which was never fully integrated into EMC and which has operated with its own books since being acquired. At the time, EMC said that it was unhappy with its own valuation, which is based on its dominant position in external disk arrays used in data centers as well as VMware and a number of other software businesses that bring EMC sales and profits. The spinoff was intended to unlock some of the value inherent in the VMware mix, and it has certainly done that. EMC's stock rose on the news that it was selling off a chunk of VMware, and it has risen more or less steadily as the year has progressed. Like other stocks, EMC's stock has taken a hit as the markets cope with the mortgage crisis, so it has given back a small portion of its gains. But on the whole, EMC's stock has done well, and on Thursday morning as I write this, the company's shares are trading at around $18, giving EMC a market capitalization of $38.5 billion. That's not too shabby for a hardware company with software aspirations that brought in $11.2 billion in sales and $1.2 billion in net income in 2006.

VMware may have priced its shares at $29 each, but they came out trading on the Nasdaq national market under the symbol VMW at $52 apiece on Tuesday, then shot up to $55; after some profit taking, shares dropped to $51. On Wednesday, VMware shares rose to $59 and bounced around there for a while, and fell in early morning trading to $55 as the market took some more hit points over bad mortgages and the private equity funds that are indirectly linked to them. EMC sold off the 10 percent of its shares. On paper, VMware is worth around $19 billion as we go to press, including the big stakes acquired by chip maker Intel and networking gear provider (and minor server virtualization player) Cisco Systems. This is just an incredible number, considering that VMware had sales of only $703.9 million and a net income of $85.9 million in 2006. But, VMware does have 20,000 paying virtualization customers and over 200 partners in the IT racket, and its name is virtually synonymous with virtualization. (OK, you get to do that joke just once.) So that has to be worth something. And a lot, mind you.

But $19 billion seems to be excessive. Say VMware was worth a multiple of 10 times revenues. To get that valuation, VMware would have to sell several million licenses of its Infrastructure 3 stack, which can cost close to $6,000 per server. With add-ons and services, it can go even higher. Even among companies with hundreds and thousands of servers to virtualize, VMware would have to add many tens of thousands of customers per year, each installing hundreds of its software licenses, to justify the current valuation placed on VMware. It will be interesting to see if this valuation holds, and if EMC will be tempted to sell some of the remaining 90 percent of VMware it owns. EMC already did this for Intel and Cisco. Can stakes by Advanced Micro Devices, IBM, and Hewlett-Packard be far behind? The wonder is that these companies didn't get on the gravy train ahead of the VMware IPO. They could have almost doubled their investment.


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Why File-based System Backup is your Best Bet
File-based, Full System Backups Create Advantages Over Image-based Backups

File-based backups used for system recovery have been around for years. And, until recently, file-based meant a long, painstaking, manual process capable of turning off even the most meticulous system administrator. Image-based backups, then, seemed to solve this problem by eliminating the need to deal with recreating partitions, filesystems, volume groups or other details related to the system's storage configuration. In an image-based restore, the storage configuration and data from the original system are restored as a whole to the new system. While this method produced fast recovery times, Linux administrators began to realize disk image backup was more of an alternative method with its own set of problems and limitations than an answer to the challenges of manual, file-based backup.

Limitations to Disk Image Backup
Since disk image backups make no distinction between files and instead backup the hard drive as a group of sectors, bare-metal recovery can be quick and easy by simply rewriting a duplicate image onto a new, identical disk drive. A fine solution, as long as the old system and new system are indeed identical in types, sizes, locations- basically the exact same hardware. Any differences in hardware, however, could render an image backup unusable.

Many system administrators know first-hand the frustration caused by the inflexibility of image-based backup. "What I hear time and time again from clients is that they switched from image-based backup to file-based because of the limitations they encountered when trying to restore a backup onto different hardware." said Manuel Altamirano, Storix Software Director of Sales and Marketing. "Administrators assume they will have access to identical hardware after a disaster or for migration when the time comes. Unfortunately, so often this is not the case. Companies are left with unplanned, excessive downtime."

Even more advanced disk image backup products, that offer alterations to disk partition tables, still fail to understand more advanced and increasingly common storage configuration tools such as the Logical Volume Manager (LVM) or Software RAID (meta-disks) that also must be altered to match new hard disk configuration before data can be restored. In these cases, users must manually alter and build the configuration, usually through command-line utilities and manual editing of configuration files. This also requires users to have knowledge on how to make a system bootable. Rebuilding a system using a disk image backup requires experienced Linux administrators and could take days, weeks or longer resulting in crippling downtime for an organization.

Advances in File-based Backup
File-based backup tools today can automate the process of recording every aspect of a system separately such as disk, filesystem and boot loader configuration while supporting all popular Linux storage configuration tools (i.e. LVM and Software RAID). This detailed backup information is used to greatly simplify the recovery of a failed system from scratch, even if hardware differences are detected on the new system. Furthermore, systems rebuilt from the ground up using file-based backups often times operate better than the original because there is virtually no fragmentation when the restore is completed.

    Flexible recovery based on file-based backup
    File-based backup products have the ability to reconfigure disks, partitions, filesystems and other storage solutions to fit onto new hardware. This ability to adapt a backup to fit new hardware or alter the system's storage configuration is called "Adaptable System Recovery" or ASR. Only backup solutions that gather details about the original system have enough information and flexibility to make the ASR process of altering configuration so simple even novice Linux administrators can quickly perform the recovery. Once new configuration is completed, data files from the backup are easily restored onto the new hardware. Finally, the system is made bootable based on the new hardware.

    The revolutionary adaptability of ASR found in file-based backup tools creates further added value for system administrators because these products can now be used for far more than just reactive tasks such as disaster recovery.
    Applications for ASR:
    Reactive
  • Disaster Recovery- restore systems in minutes after a crash, even if hardware is not the same as the original
    Proactive
  • Provisioning/cloning- a single backup "golden image" can be used to provision different systems, even if disks, adapters or other elements are not the same.
  • Storage software migration- change configuration on the same system for improved performance and availability
  • Hardware migration- install the same system onto newer or virtual systems
    New system backup management features
    Products using file-based system backup have not neglected to consider a system administrator's daily backup responsibilities. These products now incorporate functionality for backup management as well as some of the most advanced features seen in backup and recovery solutions for Linux and AIX. Some advanced features designed to simplify daily backup management for system administrators include:
  • Graphical, Web and Command line interfaces
  • Local and remote backups to disk or tape devices
  • Sequential and random tape autoloader support
  • Support for SAN storage solutions
  • Tivoli Storage Manager integration
  • Oracle database backup support
  • Backup data encryption
  • Multiple compression levels

File-based Backup Solutions Provide Most Bang for the Buck
Inexpensive products exist that combine both file-based backup management and ASR in one program. Look for a file-based system backup product with advanced features like those mentioned above. In turn, regular backup responsibilities such as automatically verifying backups and encrypting backup data will become much easier. Additionally, combined ASR capabilities greatly reduce downtime and required expertise for both reactive (even bare metal) and proactive recovery projects. File-based system backup and recovery solutions are an economical and more comprehensive option than their image-based counterparts.

About the Author
Anne Stobaugh is an independent contractor working with Storix Software to educate Linux and AIX users on the advantages of file-based backup and recovery solutions.
www.storix.com
www.stobaughmarketing.com


Editors: Dan Burger, Timothy Prickett Morgan, Alex Woodie
Publisher and Advertising Director: Jenny Delroy
Advertising Sales Representative: Kim Reed
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