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Mad Dog 21/21: Hieronymus Bosh
by Hesh Wiener
IBM once
tried to combine all of its midrange
computers into one. The single machine that would replace
all IBM midrange products of the early
1980s was called Fort Knox. Fort Knox, had it been
successfully built, would have absorbed System/3
and its children, System/32 and System/36. It would have
supplanted System/38 and its eventual
descendants, the AS/400 and iSeries.
It would have picked up users of the 8100 and Series/1
minicomputers, which gave way to the RS/6000 and pSeries.
And it would have replaced the low end
of the mainframe line, which, at the time, was called the
4300, and which was in turn succeeded by the
9221, parts of the 9121 family, the small p/390 and
Integrated Server, the Multiprise 2000 and 3000,
the mainframe-on-Intel emulated by Flex-ES
and the
z900.
It could be argued that part of the Fort Knox plan did
succeed, at least to an extent. The AS/400
initially emulated and later digested the System/3X family.
More recently, a modest variation of the
pSeries hardware has replaced unique machinery as the host
platform for OS/400.
But what about the rest of the job? What about the
mainframe zSeries running on the same hardware
that supports the pSeries and iSeries?
What about a true successor to the concept that was once
called Fort Knox and today might be called Fort Apache?
Fort Knox, Kentucky, is where the U.S. Treasury keeps a
pile of gold reserves, although the bullion
depository is not actually part of the Fort Knox military
reservation. Uncle Sam also keeps lots of gold
in other places, including the Denver Mint, the
Philadelphia Mint, West Point, and the San Francisco
Assay Office.
But naming a server after a place where gold is kept
might not seem as apt today as it did a generation
ago. With the server business in decline and the punishing
costs of developing chips and whole
computers looming large in the minds of IBM's bean
counters, a host platform named Fort Apache
seems more in tune with the times.
Fort Apache, students of history might recall, is a
mythical police station in the Bronx, a nearly ruined
oasis of dwindling authority surrounded by very hostile
citizens, whose most prominent Irish cop was
Paul Newman. It was brought to life in a film made in 1981,
the very year the Fort Knox idea was
rolling around IBM's subarctic development facilities in
Minnesota.
In 1981, nobody inside or outside IBM could have
predicted that the company might eventually need
an all-in-one server platform in order to survive, but
nobody thought Minnesota would get Jesse
Ventura as governor, either.
As for the real Fort Apache--for there is one, in
Arizona--it might have been situated in occasionally
hostile territory, but it never suffered continual attacks
from the locals the way the fictional one did.
But I digress.
Speculation about a future computer using Power family
chips that could support IBM's mainframe
environments surfaces now and again. Although there is no
solid evidence that IBM is getting ready to
bring out a Power mainframe, Big Blue did take one real
step way from manufacturing mainframes
when it farmed out its most recent generation of big iron,
the z800, to Hitachi. IBM makes the
chips, while Hitachi makes the
computers.
IBM still makes the older, but still more powerful, z900
mainframes. It can wait and see how things
will work out with the z800 before it decides whether to
build or buy complete machines when it
comes time to field the next generation of its flagship
processors. When it is ready to produce new
high-end mainframes, it could produce the machines using
unique chips like the circuits it currently
uses in zSeries boxes. Alternatively, it could build its
next big mainframes around the same Power5 or
Power6 engines that will lie at the heart of future pSeries
and iSeries machines.
The technical aspects of IBM's future plans will be
important--or at least seem so to some customers--
but, for IBM, business considerations will be decisive.
Basically, IBM has a little problem. It might not be
able to afford to build a separate bunch of machines
to host its mainframe environments any more than it can
afford to create hardware from scratch for the
iSeries. To put some numbers on it, we turned to (or, more
accurately, clicked to) a bit of research
published by Merrill Lynch analyst Steven Milunovich soon
after IBM made public its distressing
financial results for the first quarter, which was also
IBM's first quarter with Sam Palmisano as CEO.
Merrill thinks IBM stock is a long-term buy.
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Palmisano |
Merrill's expert predicts IBM's Enterprise Systems
Division (servers, storage subsystems, and
networking apparatus), with reported revenue off 21 percent
during the first quarter, will end 2002 with
a 10 percent decline in sales.
Milunovich believes that only xSeries Intel-based
machines will bring in more money this year than
last ($2.5 billion), which was up by only 1 percent from
the previous year. Sales of Unix pSeries iron
will fall 6 percent to $3 billion, compared with a 5
percent fall the year before. Sales of iSeries
machines will fall 30 percent to $1.5 billion, compared
with an increase of 10 percent in the prior year.
Sales of zSeries mainframes will fall 15 percent to $2.7
billion, compared with an increase of 10
percent in 2001. When it's all added up, server sales for
2002 will range between $9.5 billion and $10
billion, and the non-Intel portion of those sales will
total between $7 billion and $7.5 billion.
That's a lot of money, but not necessarily enough to
support two server hardware platforms, and
certainly not enough, based on what IBM has done in the
past, to support three. IBM can't just build
servers when it pleases. It must also sell them, and it
faces hard-working, fast-moving competitors
across the board. So it's hardly surprising that industry
observers think that, for mainframe hardware,
the moment of truth is fast approaching. This would be
IBM's moment of truth; the industry pundits
don't have a moment for truth, and never did.
If IBM's mainframe team were faced with a choice between
the company's own Power family chips
and 64-bit engines from Intel, it would be inclined to
select the proprietary technology. And that's if the
decision were made in a vacuum, which it won't be. Other
groups in IBM would want the zSeries to go
Power, too.
The iSeries and pSeries teams, looking at spreadsheets
predicting their likely sales results, are
undoubtedly keen to have the zSeries folk using their
hardware. They could sock another product group
with a chunk of their R&D expense. They might even learn
something from their counterparts in
mainframe country.
IBM's product line teams have more in common every day.
For instance, they all have to get their
systems to support Apache. In this case, the Apache is an
open source Web server named after the
Native American tribe whose moniker was also co-opted by
the two Forts Apache. Apache is the most
popular Web server in the world, according to Netcraft, which knows
about such things. According to Netcraft's
most recent figures, there are more than 38 million Apache
domains on the Internet, compared with 20
million running Microsoft IIS. By way
of comparison, there are about 72,000 domains running Lotus
Domino and about 33,000 running IBM
HTTP Server (which incorporates Apache technology).
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Dedicated Domino
Server |
IBM servers also have to run Linux, which, of course,
supports Apache. Whether they are running
Linux or the operating systems indigenous to IBM, Big
Blue's servers also support a version of
WebSphere, the IBM application server product that uses,
for basic HTTP services and other functions,
none other than the same Apache core.
This appreciation of software that comes out of the open
source movement is not news to IBM, nor is it
surprising. IBM sees services as its greatest opportunity.
Its services customers, who this year will pay
IBM three times as much as all server customers combined,
according to Merrill, pay one bill. They
don't particularly care what hardware or software IBM
actually uses to process their information; they
just want results. IBM cares about results, too. That means
Big Blue (unlike many of its server-buying
customers who remain quite sentimental about the particular
machines they own) will do what gives it
the most bang for the buck.
Standardized hardware, whether or not it is actually
built by IBM, is one part of the IBM profit
equation. Standardized software, which makes it easier for
IBM to get the most out of its services
group experts, is another. And the more standardized IBM
can make its hardware, the better it will be
at getting, deploying, and wringing profit out of
standardized software.
The whole process is made a bit easier these days
because the open software folk seem to have
mellowed with maturity, just like Geronimo, the famous
Apache chief. The first sign of this was
probably the deal IBM made with the Apache Software
Foundation, home of the eponymous Web server, when it
worked out a way to bring Apache code
into its own servers, to add functionality and value
without making WebSphere open, and even to use
its own name on the resultant products.
Like the software Apaches, Geronimo showed, early on,
that he didn't much care what you called him,
as long as you spelled it right. Geronimo isn't even a
Native American name. Geronimo is Spanish for
Jerome, or, if you prefer the Latin, Hieronymus. Geronimo's
real name was Goyathlay, and when he
was a kid his home territory was part of Mexico. As land
changed hands and territory was carved up,
the area became part of New Mexico, and some of it,
including Fort Apache, eventually became part of
Arizona.
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Geronimo |
When he was a young warrior, Goyathlay's band had a big
hit during one Mexican feast of San
Geronimo. The Apaches took out a whole garrison of Mexican
soldiers and got a nickname for the
chief that stuck and reminded the Mexicans of the way San
Geronimo blessed their soldiers.
Over the years, Geronimo was captured by the U.S. Army,
escaped a couple of times, and in the
process developed a hot-and-cold relationship with the
fellow who ran Fort Apache, General George
Crook. Basically, Geronimo didn't think the U.S.A. lived up
to all of its deals, and from time to time he
called the general, well, a crook. In the end, however, all
was forgiven. In 1905, four years before his
death, at 80, Geronimo participated in the inaugural parade
for President Teddy Roosevelt.
As for the original Geronimo, the saint, he lived to 80,
too, which is a long time for a Dalmatian, most
of whom are run over by fire trucks. His longevity alone
was quite an achievement for somebody born
around 340, more than 200 years before Mohammed. San
Geronimo was a translator, an exegete, and a
critical theologian, and was a bit of a fighter himself. He
spent much of his life on the lam and ended
up in Bethlehem, which, at the time, was a lot safer for
him than, say, Rome or Dalmatia.
If IBM, like Chief Geronimo, can ride to market
victories on the back of Linux and Apache, with its
battle cry, "Sure it's crap, but it's not Microsoft crap,"
nobody in the open source movement will
particularly care what any derived products are called. And
as long as IBM lets users of its various
proprietary operating systems (OS/400, AIX, z/OS, and so
forth) coexist with anything new, customers
will be satisfied, too.
If IBM continues to bring all the clever engineering
that originated in its mainframe hardware group
over to the Power hardware people, as it has been doing for
a while now, all the better. Partitioning, hot
swap components, chipkill memory, and all the other things
IBM has come up with for zSeries servers
can only make the other IBM server lines better. Similarly,
the clever tricks developed by the iSeries
and pSeries designers can only help mainframe users get
more from their machines--if they are carried
over to the zSeries or the zSeries is carried over to Power
technology.
So what would customers, particularly mainframe
customers, think about their machines if IBM built
them on the same frame that was used for iSeries and
pSeries servers?
Like iSeries customers using what amounts to pSeries
hardware, glass house shops would think about
the innards of such machines about as much as they think
about the guts of whatever mainframe they
use now, which means just about not at all.
They will take a clue from the Native American Chief
Goyathlay, whose name in Chiricahua Apache
happens to mean "one who yawns."
Editor's Note: Hesh Wiener is president of Technology
News of America and the original publisher
of The Four Hundred. His wit and insight into the
computer business have been illuminating
users and frustrating vendors--who probably also learned a
thing or two despite themselves--for more
than three decades. Guild Companies is thrilled to have him
contribute a monthly column to this
newsletter, a column that we have called Mad Dog 21/21 in
his honor. For those of you wondering, 20
percent alcohol is the upper limit in many states for a
beverage that can still be sold as wine. Mad Dog
20/20 was a popular wine that kissed this limit, and was
intended for people who were serious about
getting excellent bang for their buck out of a bottle of
wine. Hesh is often one step over the line, and is
often a mad dog, as that title often connotes people who
are passionate and boisterous about what they
are thinking and saying, and more times than not are coming
from a slightly different angle than the
rest of us. You can reach Hesh at editor@tech-news.com
.
Copyright © 2002 Technology News of America Co.,
Inc.
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