Mrc Seeks Application Vendors in New Partner Program

April 22, 2014 Alex Woodie

Web application development toolmaker mrc launched a new business partner program this month in the hopes of attracting more application software vendors to use its flagship product, m-Power.

According to mrc, application software vendors (think ERP systems on the IBM i platform) are having a tough time attracting and keeping customers because of the difficulty in keeping up with rapidly changing technology, including cloud and mobile offerings.

These application vendors have trouble attracting new customers because, when they go into a demo with a customer, they often realize what the customer was looking for only after the demo is over. And these customers all too often go off maintenance because the vendor’s software is not able to keep up with changing expectations.

A solution, according to mrc, can be found in m-Power, its template-based tool for developing HTML5- and Java-based applications that run on a variety of operating systems and databases, including IBM i and its DB2/400 (DB2 for i) database. The software is often used for developing Web portals, dashboards, business intelligence programs, e-commerce websites, and other applications. The software also generates mobile Web-based apps that run on all major mobile platforms.

The Chicago-based company hasn’t pushed m-Power as a solution for modernizing individual customer’s legacy applications, but more as a quick and easy way for them to create new apps. With this program, we’re seeing mrc position m-Power as a good tool for application vendors to use to modernize their applications, not necessarily for individual customers to use as a modernization solution.

“From changing technology to increasing competition, application software vendors face a growing number of challenges,” states mrc’s senior product consultant Sal Stangarone in an announcement. “This new partnership program will help these vendors better meet their prospect’s needs, and become more profitable as a result.”