IBM and Resellers Do the iLoyalty Blitz
March 2, 2009 Timothy Prickett Morgan
As I report in the lead story in this issue, IBM is giving customers using old AS/400 and iSeries machinery trade-in credits on new Power Systems gear and is also cutting the cost of per-user software licensing fees on i5/OS V5R4 and i 6.1 until the end of June. These two deals are, in fact, part of something IBM and its master resellers have cooked up called the iLoyalty Blitz. The basic idea, according to the internal documents that I have been able to get my hands on concerning the iLoyalty Blitz, is to get customers interested in new Power |