Aldon Opens Office in the Middle East
July 23, 2007 Alex Woodie
A week after announcing its expansion into the Nordic countries through a new partnership, application lifecycle management software vendor Aldon revealed that it has opened a new office in the Middle East to serve the fast-growing IT market in the region.
Aldon, which was acquired by Marlin Equity Partners about two months ago, says the Middle East represents “an important and strategic region” for the company, particularly in the banking industry, its strongest segment.
Heading up the company’s Middle East efforts is Samir Bekdashi, a technology veteran from the Middle East who has taken the position of regional account manager with Aldon, and who will be responsible for driving business development in the Middle East, North Africa, Greece, and Turkey.
Bekdashi has 26 years of industry experience, and was most recently the executive director at offshore software specialist BERIT Group, Aldon says. He also held the posts of sales manager at QuanTech and business manager at French IT supplier Bull‘s Middle East office, where he worked for 21 years, Aldon says.
Application lifecycle management and change management are major growth areas in the Middle East market, “and Aldon is already a well known name in the region,” Bekdashi said.